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The Ultimate Landing Page Guide

A HubSpot study found that landing pages were key to collecting leads.

It’s simple: Businesses with more landing pages get more leads.

1. Core Offer Page Template

This first template is for your main product or service. You’ll highlight how your offer is unique and better than your competitors, and build trust with reviews and testimonials.

2. Lead magnet Offer Template

This template is perfect for a free lead magnet or low-ticket (under $30) offer. Make sure to emphasize the benefits of your product, and why they’re important to your ideal customer.

3. Physical Product Page Template

This copy template is ideal for a physical product you’re selling. Including plenty of real images from your customers is key to building trust on this page.

4. Homepage Offer Page

This template can be used for your homepage or your core offer — the main thing you’re selling. It’s focused on the reader’s problem, which works best for an unaware or problem aware audience.

5. Core Offer Page Template

This template can also be used for your homepage. It’s designed for your core offer — a product or service you’re selling. This template is better for a solution or product aware audience.

6. Product Page Template

This product page template can be used for a physical or digital product or course. Video reviews and user generated content is key to building trust. If you don’t have those yet, make it a priority to get them.

7. Pricing Page Template

The last template is for your pricing page. This works best if you’re offering different levels of service, or different subscription plans.

8. Free Tool

9. Free Course

10. Demo Request

11. Free eBook

12. Free Software Demo

For more information, check out the official documentation on BlockStudio or check out on my Github